Marcelo Zylberberg
ACD _ Concept & Copy

marcelozylberberg@gmail.com
+971527430243
+3127907859

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ACD _ Wunderman Thompson - Dubai 
Xbox, Microsoft, Dubai Tourism, Liv Bank, Kit Kat, Jotun

ACD _ Serviceplan - Dubai 
Toyota 

Sr Copywriter _ MullenLowe - Dubai 
Pizza Hut, Renault, INFINITI, Warner Bros World, MAF 

Freelancer -  
Publicis, Y&R, Livingroom

Jr Copywriter _ LOLA MullenLowe - Barcelona 
SEAT, Cornetto, Magnum, AXE 

Copy Supervisor _ Squadro Ideias - Rio de Janeiro 
Citroën, Ortobom


 

 

Hi, I’m from Brazil!

I've been privileged to have lived in different countries: the UAE, the Netherlands, Spain, the USA, and for a short period in Canada.

My wife is Dutch; my daughters were born in Dubai.
We literally don’t speak the same language at home.

I somehow manage to convince people to pay me for thinking.

No complaints there.

_Now ACD @ Wunderman Thompson Dubai_

 
 

Awards + Recognitions

+ Cannes Lions _
2023 - Brand Activation & Experience - Shortlist “Heinz - The Unstainable Thobe”
2023 - PR - Shortlist “Heinz - The Unstainable Thobe”
2023 - Social Media & Influencers - Shortlist “Heinz - The Unstainable Thobe”

+ D&AD _
2023 - Commerce - Shortlist “Heinz - The Unstainable Thobe”

+ The One Show _
2023 - Print & Promotion - Merit “Heinz - The Unstainable Thobe”
2023 - Cultural Driver - Shortlist “Heinz - The Unstainable Thobe”
2023 - Direct Marketing - Shortlist “Heinz - The Unstainable Thobe”
2023 - IP & Product Design - Shortlist “Heinz - The Unstainable Thobe”
2023 - PR - Shortlist “Heinz - The Unstainable Thobe”
2023 - Social Media - Shortlist “Heinz - The Unstainable Thobe”
2023 - Creative Use of Data - Shortlist “FC Hogar & Deco - The Passion Calculator”

+ Clio Awards _
2023 - Design - Bronze “Heinz - The Unstainable Thobe”

+ NY Festivals _
2023 - Pushing Culture - Finalist “Heinz - The Unstainable Thobe”
2023 - Package & Product Design - Finalist “Heinz - The Unstainable Thobe”
2023 - Digital/Mobile - Finalist “stc - Baity Battle”
2023 - Branded Content/Entertainment - Shortlist “stc - Baity Battle”
2023 - Activation & Engagement - Shortlist “stc - Baity Battle”
2023 - Avant-Garde/Innovative - Shortlist “Heinz - The Unstainable Thobe”

+ Dubai Lynx _ 
2023 - Brand Experience & Activation - Grand Prix “Heinz - The Unstainable Thobe”
2023 - Brand Experience & Activation - Silver “Heinz - The Unstainable Thobe”
2023 - Creative Strategy - Silver “Heinz - The Unstainable Thobe”
2023 - PR - Silver “Heinz - The Unstainable Thobe”
2023 - PR - Bronze “Heinz - The Unstainable Thobe”
2023 - Single Market Campaign - Shortlist “Heinz - The Unstainable Thobe”
2023 - Social & Influencer - Shortlist “Heinz - The Unstainable Thobe”
2023 - Direct - Shortlist “Heinz - The Unstainable Thobe”
2023 - Direct - Shortlist “Heinz - The Unstainable Thobe”
2019 - Digital Content - Shortlist “Pizza Hut - Best Meter in the World” 
2019 - Print - Shortlist “INFINITI - Pakistani Truck” 
2019 - Use of Print - Shortlist “INFINITI - My First INFINITI Ad” 

+ EPICA Awards _ 
2023 - Food - Silver “Heinz - The Unstainable Thobe”
2023 - Social Networks - Bronze “Heinz - The Unstainable Thobe”
2021 - Print - Finalist “KitKat - Breakmarks” x3

+ AdStars _ 
2021 - Design - Shortlist “KitKat - Breakmarks” x3

+ MENA Effies _ 
2022 - B2B - Shortlist “Microsoft - Trusted Cloud”
2019 - Food Category - Bronze “Pizza Hut - Best Meter in the World” 

+ Loeries _ 
2019 - Print - Silver “INFINITI - Pakistani Truck” 
2019 - Print - Bronze “Dulux - Mena Colors_Oman” 
2019 - Print - Bronze “Dulux - Mena Colors_Dubai” 

+ The Internationalist _ 
2019 - Media - Silver “INFINITI - My First INFINITI Ad” 

+ Lürzer’s Archive _ 
2/2023 - “Heinz - The Unstainable Thobe”
2/2019 - “Dulux - Mena Colors” 
3/2019 - “INFINITI - Pakistani Truck”

+ Campaign Magazine ME _ 
2019 - Top 10 Film Campaigns “The Earth Monster”